I am surprised at the number of websites I visit that are not mobile-responsive. A mobile-responsive site is user friendly on any device. A site that is not mobile-responsive looks squished on your phone or tablet and is difficult for the user to navigate.
If your website is not mobile-responsive, you’d better get it done. Here are some of the main benefits.
More Mobile Traffic
More than half of the users of your website are on a mobile device. If your site is not mobile-friendly, they won’t stay there.
A mobile site is less expensive to develop and maintain. Once it’s been developed, you can make most of the changes to the site yourself, in-house.
Improves Your Visitor’s Experience
The fact that users won’t have to zoom, shrink and pinch their way through your site; makes it more likely they will stay and look around.
The Big One
Google likes it! Actually, Google loves mobile-responsive websites a lot. If your site is not, you will probably see, over time, your site slip down the rankings.
The pros certainly outweigh the cons when it comes to reasons to do this. It’s really good for your business. It is your mobile responsibility to get this done.