What do Shaw, Budweiser, CP, Nissan, TD Bank and the Province of Ontario all have in common? They were all major sponsors of the Grey Cup and their large on-field logos were not visible because the Grey Cup turned into the White Cup. I sure hope the organizers had a contingency plan to deal with the snow and the sponsors were looked after. Otherwise, it was a sponsorship disaster.
A lot of companies send birthday cards to their customers. When I get a birthday card in the mail at home it is a pretty big deal because we are now programmed to watch for the onslaught of Facebook greetings on our birthday. However, when I get a card from a business I deal with, although the sentiment is nice, I don’t feel the sincerity, as they are only sending it because I spend money with them. Why not include a five-dollar Tim’s card or something like that. Customers like surprises.
We had an email last week from a company called China Registry in Asia, advising that a company was trying to register kiers.com.cn, kiers.cn, kiers.net.cn and kiers.org.cn, and wanted to know if we were affiliated with that company in any way. I did a little research and discovered that this is a scam; their next step would be to offer to block the “other business” by purchasing the URLs ourselves, (from them of course) at a high cost. I have to say, this one looked real, and if we weren’t in this business, we might have fallen for it. It must be working for them because they have been running this scam since 2009.