Hey there, Kiers Nation! Today’s blog post brought to you by a recent interaction we had while conducting standard sales outreach campaigns and were told this: “We don’t do any marketing; we have all the patients we need.” Let’s talk about that and a similar question we hear all the time: “Why should I spend […]
new brunswick
The Evolution of Consumer Loyalty in a Digital Economy
Consumer loyalty has transformed dramatically over the past few decades, moving beyond traditional brand allegiance to emphasize active engagement and shared values. For marketers in Atlantic Canada, where trends often follow the pace of larger urban centers like Toronto or Vancouver, this shift presents unique challenges and opportunities. In smaller, tightly-knit communities, understanding how to […]
Top Social Media Marketing Trends in 2024
This is a follow-up and addition to our article about social media marketing at the beginning of the year which can be found here. In 2024, social media marketing is rapidly evolving, and for businesses in Atlantic Canada—especially those in smaller towns—keeping up with these trends can make a huge difference in visibility and engagement. […]